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4 results for “customer preferences”

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Research ArticleOpen accessPhrase in the titleFactor Influences Selection of Islamic Banking: A Study on Malaysian Customer PreferencesAhasanul Haque, Jamil Osman, Ahmad Zaki Hj IsmailThe emergence of strong Islamic movements in last three decades has generated a renewed interest in Islamic economics, especially in Islamic interest free banking. Currently Islamic bank strategically offering high quality products and services to satisfy their customers due to the strong competition, customer expectation for high quality services and rapidly changes of technology. The purpose of this study is … …American Journal of Applied Sciences, Vol. 6, Issue 5 · 31 May 2009 · 12,192 accessesView PDFCite
Research ArticleOpen accessIn the abstractMicro-Retargeted Advertising and Online Shoppers' Motivation in NigeriaJoseph Wilson, Yusuf Mu'azu, Fredrick WilsonOnline shopping is increasingly gaining popularity worldwide, as the experience is perceived not only to replicate but sometimes exceed that of traditional retail. The rapid transformation of the e-commerce sector compels online stores to adopt innovative strategies to attract and retain customers, enhance service delivery, increase product visibility, and remain competitive. The integration of big data and artificial intelligence has … …Journal of Social Sciences, Vol. 21, Issue 1 · 15 Aug 2025 · 5,437 accessesView PDFCite
Research ArticleOpen accessIn the abstractA Study of Relationship Marketing on Customer SatisfactionSheng Chung LoProblem statement: Developing a sound knowledge on the customers’ necessities and preferences and producing accordingly the companies can lower the chances of losing customers as well as remove negative attitude towards foreign attitudes towards foreign brands. Approach: The research works of different authors have been analysed for performing present a research work on this topic. The study compiles many research … …Journal of Social Sciences, Vol. 8, Issue 1 · 30 Jan 2012 · 10,340 accessesView PDFCite
Research ArticleOpen accessIn the abstractA Prototype Design for Enhancing Customer Trust in Online PaymentsThair Al-Dala’in, Peter Summons, Suhuai LuoProblem statement: The adoption of mobile device technology can contribute significantly to enhance customers trust in online payment systems. Approach: The perceptions and preferences of online shoppers are influenced by several key factors which serve to both enhance and compromise this trust and in turn affect a customer intentions and behavior in relation to use online payment systems. The first … …Journal of Computer Science, Vol. 5, Issue 12 · 31 Dec 2009 · 7,058 accessesView PDFCite