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Author

Ahasanul Haque

4 articles in our journals

Articles where this person is an author, newest first. People are matched by their name as printed (no ORCID iD is recorded for them), not by name alone; search the name as text to find namesakes too.

Research ArticleOpen accessFactor Influences Selection of Islamic Banking: A Study on Malaysian Customer PreferencesAhasanul Haque, Jamil Osman, Ahmad Zaki Hj IsmailThe emergence of strong Islamic movements in last three decades has generated a renewed interest in Islamic economics, especially in Islamic interest free banking. Currently Islamic bank strategically offering high quality products and services to satisfy their customers due to the strong competition, customer expectation for high quality services and rapidly changes of technology. The purpose of this study is … …American Journal of Applied Sciences, Vol. 6, Issue 5 · 31 May 2009 · 12,192 accessesView PDFCite
Research ArticleOpen accessRe-organization Impact on the Telekom Malaysia's International Division ProductivityAhasanul Haque, Ali Khatibi, Khaizura KarimInternational Divisions' productivity was perceived to incline towards a downward trend which was contravened in 1996 re-organization objective of Telekom Malaysia. This study aims to analyze the root causes of this setback and recommend the solutions to improve the company's productivity. The method to diagnose the root cause was done through surveys and interviews. The data collection was carried out … …Journal of Social Sciences, Vol. 2, Issue 2 · 30 Jun 2006 · 7,896 accessesView PDFCite
Research ArticleOpen accessE-shopping: Current Practices and Future Opportunities Towards Malaysian Customer PerspectiveAhasanul Haque, Ali KhatibiThe rapid diffusion on the internet widely documented high growth potential of Internet shopping in Malaysia, apparently there is still lack of understanding concerning the characteristics of Internet shopping in Malaysia and its potential impact on consumer marketing. Therefore, this study aims to establish a preliminary assessment, evaluation and understanding of the characteristics of Internet shopping in Malaysia. The results … …Journal of Social Sciences, Vol. 1, Issue 1 · 31 Mar 2005 · 7,431 accessesView PDFCite
Research ArticleOpen accessChildren Perception on TV Advertisement: The Impact of Age, Gender and Parental InfluenceAhasanul Haque, Ali KhatibiThis study examined two components of understanding TV advertising: the recognition of the difference between programmes and commercials and the comprehension of advertising intent. ANOVA analyses were performed to assess the effect on age, gender, parent-child interaction and parental control over children of TV programme watching. Research found that majority of children aged between five and eight have some understanding … …American Journal of Applied Sciences, Vol. 1, Issue 2 · 30 Jun 2004 · 7,357 accessesView PDFCite