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97 results for “E-commerce”

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Research ArticleOpen accessEvery word in the titleProbabilistic Learning Models for Secure E-Commerce Transaction AnalysisAnanth Maria Pushpa, S. SubramaniaanThe tremendous expansion of e-commerce requires well-developed security mechanisms of transactions coupled with cryptography systems. This paper explores how probabilistic learning algorithms can be used to promote fraud and transaction validation in e-commerce systems that are cryptographically secured. A study compared different machine learning models to analyze retail data, including Naïve Bayes, Bayes Network, and Logistic learning. The results showed … …Journal of Computer Science, Vol. 22, Issue 11 · 20 Oct 2026 · 506 accessesView PDFCite
Research ArticleOpen accessEvery word in the titleEnhancing User Satisfaction and System Trust through Gamification in E-Commerce PlatformsMontela Livanto, Viany Utami TjhinThe increasing adoption of gamification in e-commerce platforms has significantly transformed how people use, engage, and develop their trust in digital systems. Despite this, few empirical studies have so far investigated the integration of gamification with the DeLong and McLean IS Success Model to develop theories of user satisfaction and system trust in emerging markets. This study examines the influence … …Journal of Computer Science, Vol. 22, Issue 4 · 31 Mar 2026 · 1,570 accessesView PDFCite
Research ArticleOpen accessEvery word in the titleUsability Assessment of E-Commerce Systems Using McCall’s Quality ModelSiti Solehah Othman, A Noraziah, Roslina Mohd SidekE-commerce platforms rely fundamentally on business database transaction systems that must balance user experience with security and data integrity. Traditional usability assessment methodologies often overlook critical security elements and transactional integrity requirements. This study employs McCall's Quality Model to comprehensively evaluate the usability characteristics of three prominent e-commerce platforms: Temu, Shopee, and Lazada. Through structured task-based evaluations and Likert-scale questionnaires, … …Journal of Computer Science, Vol. 21, Issue 11 · 19 Dec 2025 · 2,541 accessesView PDFCite
Research ArticleOpen accessEvery word in the titleUser Factors Towards Purchasing Attitudes via E-Commerce in Tangerang CityVeronica, Julio Evan Desnito, Muhaimin Sasni AritaAdvances in information technology have made the use of the internet a primary need for society, especially in the context of economics, such as e-commerce. Interest in online shopping is increasing, thus driving the growth of e-commerce platforms in Indonesia. This encourages each e commerce platform to implement the best strategy to increase sales, either through improving appearance, adjusting prices, … …Journal of Computer Science, Vol. 21, Issue 8 · 8 Oct 2025 · 2,240 accessesView PDFCite
Research ArticleOpen accessEvery word in the titleOptimized Feature Selection Approach for Semi-Supervised Sentiment Analysis of E-Commerce FeedbackAlok Kumar Jena, Kakita Murali Gopal et al.In this globalized world, people prefer to buy products online without any hesitation. Usually, to acquire the quality of the product or brand, they examine the product’s reviews, which is a tedious job to do manually. The wide use of social media also encourages the users, to keep their views on the product in a global platform. By using machine … …Journal of Computer Science, Vol. 21, Issue 2 · 16 Jan 2025 · 6,179 accessesView PDFCite
Research ArticleOpen accessEvery word in the titleFactors Affecting the Selection of B2C E-Commerce Website in Vietnam: A Fuzzy AHP AnalysisQuang Hung Do, Duong Quang Khanh, Nguyen Thai SonThe burgeoning B2C e-commerce landscape in Vietnam necessitates a deeper understanding of customer selection criteria to ensure sustained satisfaction and trust. This study addresses this gap by employing a Fuzzy Analytic Hierarchy Process (FAHP) to evaluate B2C e-commerce platforms in Vietnam. The FAHP facilitates the identification of critical factors and sub-factors influencing online customer satisfaction and website selection. We leverage … …Journal of Computer Science, Vol. 21, Issue 1 · 24 Dec 2024 · 5,232 accessesView PDFCite
Research ArticleOpen accessEvery word in the titleThe Impact of Information Reliability and Cloud Computing Efficiency on Website Design and E-Commerce Business in ThailandCharuay Savithi, Arisaphat SuttideeThe security and reliability of cloud computing services continue to be major concerns that hinder their widespread adoption. This study explores how information reliability and cloud computing efficiency influence website design and e-commerce business development decisions on cloud computing. The researchers distributed 379 questionnaires to determine the sample size, resulting in a 46.50% response rate of 46.50% with 186 participants. … …Journal of Computer Science, Vol. 20, Issue 2 · 3 Jan 2024 · 5,742 accessesView PDFCite
Research ArticleOpen accessEvery word in the titleFuzzy Logic-Based Quantification of Usability Expectation for M-Commerce Mobile Application by Using GQM and ISO 9241-11Manish Mishra, Reena DadhichFuzzy logic-based quantification of usability expectation for an m-commerce mobile application is a process of measuring the usability of a mobile application by using fuzzy logic principles. The usability of any mobile application is used to find out the user experience of the mobile application by analyzing the user's expectations and preferences. Fuzzy logic always be the optimal choice for … …Journal of Computer Science, Vol. 20, Issue 1 · 24 Nov 2023 · 6,209 accessesView PDFCite
Research ArticleOpen accessEvery word in the titleAugmented Scope-Based E-Commerce Business Model for Emerging MarketsRazib Hayat Khan, Ankan Shahriar Islam et al.E-commerce is one of the world's fastest-growing software service industries. With the arrival and rise of the 4th industrial revolution and technological advancements such as Artificial Intelligence, machine learning, and subscription economies, e-commerce is primed for significant growth globally, particularly in emerging markets. Emerging markets provide several unique growth factors and catalysts such as smart device adoption, high internet penetration, … …Journal of Computer Science, Vol. 19, Issue 12 · 20 Oct 2023 · 7,415 accessesView PDFCite
Review ArticleOpen accessEvery word in the titleE-Commerce Challenges, Definitions, Solutions and EvaluationYehia Helmy, Merna Ashraf, Laila AbdelhamidIn the e-commerce [business-to-consumer] domain, where the number of options is overwhelming. New enterprises must filter, prioritize and use important information efficiently in order to compete effectively and achieve a competitive advantage. There are numerous inventive solutions available to assist new firms in succeeding in the fast-paced worldwide expansion of e-commerce and overcoming these hurdles. This study examines the various … …Journal of Computer Science, Vol. 19, Issue 9 · 17 Aug 2023 · 6,498 accessesView PDFCite