Sign inSubmit
Tips: “quotes” for a phrase · author:Lee · a DOI goes straight to its article

17 results for “advertisement”
Set a search alert
Research ArticleOpen accessIn the abstractFood Attitudes towards Food Safety Concept among Turkish University StudentsNihat Aycan, Suat Türkoğuz, Özlem TokuşoğluThis study investigated university students' food choices focusing on their reported usual intake and food safety perceptions and conducted at Manisa Celal Bayar University Engineering Faculty, Science and Art Faculty and Education Faculty students. The present study primary investigated how affects the storage style, manufacturing qualification, shelf life and food safety concept, advertisement effect on consuming, natural and fortificated foods … …Journal of Social Sciences, Vol. 1, Issue 3 · 30 Sep 2005 · 7,417 accessesView PDFCite
Research ArticleOpen accessIn the abstractComparative Studies on Development History of Chinese Diasporic Media in the WestJack Kangjie LiuThis study compares and presents the similarities in the development of Chinese diasporic media in Western countries, especially focusing on the influence of the Chinese diaspora and the homeland political economy, from the past to the present. An investigation was conducted on the research sample-the Chinese diaspora and diasporic media in Australia and New Zealand through documentary and field research. … …American Journal of Applied Sciences, Vol. 19, Issue 1 · 16 Mar 2022 · 7,663 accessesView PDFCite
Research ArticleOpen accessIn the abstractA Layout Based Detachment Approach for Extracting Content from WebpagesDeepa Chandran, Anna Saro VijendranEnormous amount of useful information presented in Internet is usually formatted for the web users. But it is a really complex task to extract the relevant data from various web sources. Recently, various approaches for the extraction of data from the webpages were proposed. This study provides a simple but effective approach, named Layout Based Detachment Approach (LBDA). The proposed … …American Journal of Applied Sciences, Vol. 12, Issue 6 · 25 Jul 2015 · 6,345 accessesView PDFCite
Research ArticleOpen accessIn the abstractModel Development of Isan Country Song Compositions for Economic, Social and Cultural Value-AddedNipinth Suwanrong, Khaentaphon Samdaengdech, Thaksina KrairachProblem statement: Country Song was related to history, society, culture and economic. The objectives of this study were: (1) the historical background in composing the Isan Country Song, (2) the current situation and problem of composing style of Isan Country Song and (3) the development of composing pattern the Isan Country Song for elevating the economic value. Approach: The research … …Journal of Social Sciences, Vol. 6, Issue 3 · 30 Sep 2010 · 7,668 accessesView PDFCite
Research ArticleOpen accessIn the abstractGuerrilla Marketing Communication Tools and Ethical Problems in Guerilla AdvertisingCanan Ay, Pinar Aytekin, Sinan NardaliProblem statement: Companies attempt to reach private worlds of consumers and give them memorable experience with their brands by using guerrilla marketing tools. Guerrilla advertising, which is one of the guerrilla marketing tools, usually attracts the attention of consumers but sometimes irritates and annoys the consumers and even breaks the law. Approach: The study determined these ethical aspects by evaluating … …American Journal of Economics and Business Administration, Vol. 2, Issue 3 · 30 Sep 2010 · 22,513 accessesView PDFCite
Research ArticleOpen accessIn the abstractEducational Advertising Ontology: A Domain-Dependent Ontology for Semantic Advertising NetworksLilac A.E. Al-Safadi, Nadeen A.O. Al-AbdullatifProblem statement: Currently advertising networks connects Web site owners (Publishers) that want to host advertisements with advertisers who want to run advertisements. Advertising networks' reliance on only the keywords in the content without an accurate interpretation of the context of the page, results in displaying irrelevant and unappealing ads on the web page. Approach: Ontologies provided a shared and common … …Journal of Computer Science, Vol. 6, Issue 10 · 30 Jul 2010 · 7,377 accessesView PDFCite
Research ArticleOpen accessIn the abstractReal-Time Audio Retrieval Method and Automatic Commercial Detecting SystemGuibin Zheng, Jiqing HanThis study presents a robust audio retrieval method and discusses its control strategy. In the method, the retrieval target is divided into short segments, each segment is searched respectively and a retrieval window is used to maintain a list of segments that can be searched simultaneously. The method can quickly detect and locate known sound in real-time audio stream, multimedia … …Journal of Computer Science, Vol. 2, Issue 3 · 31 Mar 2006 · 6,870 accessesView PDFCite