Research ArticleOpen accessIn the keywordsDoes Organizational Culture Influence the Innovativeness of Public-Listed Housing Developers?Nor Aini Yusof, Nazirah Zainul AbidinProblem statement: The benefits of innovation and the need to be innovative have been highlighted by many. However, it is doubtful whether the players in the housing industry, in particular housing development firms, have the characteristics that are favorable for innovation. This study investigates the relationship between organizational culture and the innovativeness of public-listed housing developers in Malaysia. Approach: A … …American Journal of Applied Sciences, Vol. 8, Issue 7 · 24 Jun 2011 · 6,871 accessesView PDFCite
Research ArticleOpen accessIn the abstractOrganizational Factors and Innovativeness of Housing DevelopersAhmed Mohammed Kamaruddeen, Nor’ Aini Yusof, Ilias Said, Abd Hamid Kadir PakirIn examining the influence of a firm’s structure and culture on innovativeness among housing developers in Malaysia, we draw a theoretical perspective to develop hypotheses, that propose the structure and culture of the firm as organizational factors which influence innovativeness. We, therefore, examine the direct relationship between independent variables (firm structure and culture) and the dependent variable (firm innovativeness). While … …American Journal of Applied Sciences, Vol. 9, Issue 12 · 12 Dec 2012 · 7,693 accessesView PDFCite