Research ArticleOpen accessIn the keywordsStructural Equation Model (SEM) for Evaluating Factors Affecting ICT4D Project SuccessHouda Fakhkhari, Bouchaib Bounabat, Maria BennaniInformation Communication Technology for Development (ICT4D) enables organizations to transform and evolve. Despite the contributions of methodologies and models for project management, the number of failed ICT4D projects remain high; as a consequence, researching crucial success factors of ICT4D projects remains an important matter for practitioners and researchers. Studies and researches on factors impacting ICT4D projects' success are various, fragmented … …Journal of Computer Science, Vol. 17, Issue 8 · 8 Sep 2021 · 7,080 accessesView PDFCite
Research ArticleOpen accessIn the abstractLeveraging Computational Models to Analyze the Impact of Co-Branding on Brand Equity and Consumer Loyalty Across GenerationsYana Erlyana, Lim Jing YiThis study examines the effect of co-branding on brand equity and consumer loyalty in the Indonesian cosmetics sector, specifically analyzing the partnership between Mizzu, a cosmetics brand, and Khong Guan, a food brand, on the dimensions of brand experience sensory, emotional, behavioral, and intellectual and its subsequent implications for brand equity components, such as brand awareness, perceived quality, and brand … …Journal of Computer Science, Vol. 21, Issue 7 · 11 Jul 2025 · 3,999 accessesView PDFCite
Research ArticleOpen accessIn the abstractTechnology Use in the Virtual R&D TeamsNader Ale Ebrahim, Shamsuddin Ahmed, Salwa Hanim Abdul Rashid, Zahari TahaProblem statement: Although, literature proves the importance of the technology role in the effectiveness of virtual Research and Development (R&D) teams for new product development. However, the factors that make technology construct in a virtual R&D team are still ambiguous. The manager of virtual R&D teams for new product development does not know which type of technology should be used. … …American Journal of Engineering and Applied Sciences, Vol. 5, Issue 1 · 31 Jan 2012 · 10,750 accessesView PDFCite
Research ArticleOpen accessIn the abstractPredictor Factors of Telecentres Outcome from the Users Perspectives in Rural CommunitiesMohammad Badsar, Bahaman Abu Samah, Musa Abu Hassan et al.Problem statement: Information and Communication Technologies (ICTs) in developing countries is considered as a fundamental strategy of community development. In this regard, the government of Malaysia and developing agencies considered telecentres as a tool for providing the potential and benefits of ICTs for rural and remote community in order to make value and offer equal ICT access to all Malaysians … …American Journal of Applied Sciences, Vol. 8, Issue 6 · 13 Jun 2011 · 7,441 accessesView PDFCite
Research ArticleOpen accessAll words, across the recordGeneral Approach for Formulating a Digital Transformation StrategyZineb Korachi, Bouchaib BounabatTo take advantage of information technologies, organizations need to define a clear strategy. Numerous works have provided definitions and phases of digital strategies. Some of these strategies are context-specific, while others deal with the common elements of digital strategies regardless of the digital transformation context. However, these works do not address a holistic approach. This raises ambiguity regarding digital strategy … …Journal of Computer Science, Vol. 16, Issue 4 · 27 Apr 2020 · 10,874 accessesView PDFCite