8 results for “Social Media Marketing”

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Research ArticleOpen accessPhrase in the titleArtificial Intelligence and Mathematical Modelling-Based Techniques to Improve Social Media MarketingKiran Chaudhary, Mohammad Naquibur Rahman, Nabeela Hasan et al.The Businessperson is using social media to do marketing of their product. Almost all people use social media. Most people relate to social media. Social media marketing is beneficial in making the product more popular and easy ways to introduce the product to everyone in economical ways. In this study, we introduce the concept of machine learning and mathematical models … …Journal of Computer Science, Vol. 21, Issue 1 · 5 Dec 2024 · 5,478 accessesView PDF Cite

Research ArticleOpen accessPhrase in the titleModeling of Observer-Based Social Media Marketing for Saudi Arabia ConsumersMahmoud Alblowi, Omar Aloufi, Najmah Fallatah et al.Global change has been significantly amplified by the Internet's swift development of technology. The emergence of social media has marked a significant improvement in communication and information availability. Therefore, the social media marketing industry is a significant area used to advertise a wide range of products. In the Kingdom of Saudi Arabia (KSA), social media platforms have been widely used … …Journal of Computer Science, Vol. 19, Issue 7 · 11 Jun 2023 · 5,814 accessesView PDF Cite

Research ArticleOpen accessEvery word in the titleMarketing your Business School on Social Media: Analyzing Social Media Content for Adopting the Right StrategiesVikram Kumar, Ramakrishnan RamanMany Indian Business Schools and higher educational institutions have realized the importance of social media and the interactions in the social media platforms for branding their institution. Higher education institutions, specifically Indian Business Schools (B Schools) have been using the social media as a platform to connect to the prospective students, employers and alumni. With growing competition it has become … …Journal of Computer Science, Vol. 15, Issue 9 · 6 Sep 2019 · 8,553 accessesView PDF Cite

Research ArticleOpen accessIn the abstractA Sentiment-Aware Hybrid Ensemble Clustering Framework for Social Network Content Analysis and Community DiscoveryDhimesh Pravinbhai Parmar, Paresh TannaSocial media stages produce huge volumes of short, familiar, and sentiment-rich content that offerings significant encounter for community discovery and thematic analysis. Traditional clustering approach struggle with sparsity, noise, and limited surroundings information present in such texts. To address these limitations, this study introduces a sentiment-aware hybrid ensemble clustering framework designed openly for social network content analysis. The planned method … …Journal of Computer Science, Vol. 22, Issue 5 · 26 May 2026 · 1,271 accessesView PDF Cite

Research ArticleOpen accessIn the abstractThe Impact of Artificial Intelligence on Social Media ContentElsir Ali Saad Mohamed, Murtada Elbashir Osman, Badur Algasim MohamedArtificial Intelligence (AI) has become a powerful tool for creating and managing social media content. Social media platforms have integrated AI technology into their algorithms to optimize the user experience. However, the impact of AI on social media is a topic of debate. This research aims to explore the effects of AI and its implications for content creators and consumers. … …Journal of Social Sciences, Vol. 20, Issue 1 · 22 Apr 2024 · 39,784 accessesView PDF Cite

Research ArticleOpen accessIn the abstractMillennial Visitors' Intentional Behavior with Environmental Concern for Developing the Turtle Edu-Tourism Marketing Strategy in Bajulmati Sea Turtle Conservation (BSTC), IndonesiaNuddin Harahab, Zainal Abidin et al.Tourism is important to the economy, yet it may affect the environment if conservation efforts are not implemented. Ecotourism is a tourism trend also being implemented in the Bajulmati Sea Turtle Conservation (BSTC) Edu-tourism in East Java. Turtle conservation and ecotourism are top priorities for BSTC. Millennials' enthusiasm for visiting BSTC varies with their level of environmental concern. To evaluate … …American Journal of Animal and Veterinary Sciences, Vol. 18, Issue 4 · 25 Oct 2023 · 5,509 accessesView PDF Cite

Literature ReviewOpen accessIn the abstractOverview and Future Opportunities of Sentiment Analysis Approaches for Big DataNurfadhlina Mohd Sharef, Harnani Mat Zin, Samaneh NadaliThe ability to exploit public sentiment in social media is increasingly considered as an important tool for market understanding, customer segmentation and stock price prediction for strategic marketing planning and manoeuvring. This evolution of technology adoption is energised by the healthy growth in big data framework, which caused applications based on Sentiment Analysis (SA) in big data to become common … …Journal of Computer Science, Vol. 12, Issue 3 · 26 Apr 2016 · 10,313 accessesView PDF Cite

Research ArticleOpen accessIn the abstractThe Social Capital of the Silver Ornaments in Northeastern, ThailandWarit Witsrutwait, Songkhoon Chantachon, Penchan Kriengkrisuk et al.Problem statement: The silver ornaments is the well known handicraft for Chum Chon Ban Choke, Tambon Khawao Sinrin, Amphoe Khawao Sinrin and Surin province. The study of social capital concerning silver ornaments at Ban Choke community, the Khmer ethnic focused on the low quality of the making the silver ornaments. The silver craftsmen earned less income because the capital productions … …Journal of Social Sciences, Vol. 5, Issue 3 · 30 Sep 2009 · 8,077 accessesView PDF Cite