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29 results for “Social Identity”

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Research ArticleOpen accessIn the keywordsThe End of the Middle as we know it a Cross-Sectional Comparison of Political Polarization among College Students in 2005 and 2020Sara Holland Levin, Kristine Nowak, Christian RauhThe growing political polarization in America is demonstrated in many ways, including through increased salience and extremity of political identity. According to social identity theory, people are more likely to view ingroup members positively, and outgroup members negatively, especially when that group identification is particularly salient. This paper examines the evolution of political identity by reporting on surveys of college … …Journal of Social Sciences, Vol. 22, Issue 1 · 25 Jun 2026 · 1,536 accessesView PDFCite
Research ArticleOpen accessIn the keywordsA Secure Simple Authenticated Key Exchange Algorithm based Authentication for Social NetworkP. Venkateswari, T. PurusothamanProblem statement: This study describes about a robust and secured authentication procedure that can be adapted in a private forum within a Social Network Site (SNS) to update its user’s profile. Approach: The robustness is achieved through combining proven security measures combined with usability aspects. The study demonstrates acceptance of such robustness particularly in a SNS to update user’s profile. … …Journal of Computer Science, Vol. 7, Issue 8 · 14 Jul 2011 · 6,594 accessesView PDFCite
Research ArticleOpen accessIn the keywordsCultural Identity Expressions through Visual Analysis in Post-Disaster HousingAsal Kamani Fard, Mohd Hamdan Ahmad, Dilshan Remaz OssenProblem statement: The incidence of natural disasters as well as followed human beings’ efforts for reestablishing life is considered as unavoidable essence of nature. Whilst, the interdisciplinary theme of post disaster recovery and reconstruction has been researched worldwide in order to examine its different aspects. And within architectural interests, evaluating the housing reconstruction programs would lead to beneficial clues through … …American Journal of Applied Sciences, Vol. 7, Issue 10 · 31 Oct 2010 · 7,270 accessesView PDFCite
Research ArticleOpen accessIn the abstractA Semiotic Analysis of Anti-LGBTQ + Politically Motivated Hate SpeechPaul James PopeHate speech is speech that targets vulnerable minority people and groups, intended to denigrate their identity. Although hate speech has persisted for generations, its use against LGBTQ+ citizens has increased significantly since the 2016 U.S. presidential election. Hate speech is distinct from other critical rhetoric as it is both socially and politically motivated speech meant to marginalize and/or promote discrimination … …Journal of Social Sciences, Vol. 22, Issue 1 · 20 Apr 2026 · 1,842 accessesView PDFCite
Review ArticleOpen accessIn the abstractDeepfake Technology: A Comprehensive Review of Trends, Applications, Ethical Concerns, and ChallengesBattula Thirumaleshwari Devi, Rajkumar RajasekaranThe digital age has fundamentally transformed how information is created and disseminated, raising critical concerns about the authenticity and trustworthiness of online content. Recent advances in Artificial Intelligence (AI), particularly deep learning, have given rise to deepfakes: highly realistic synthetic media generated by manipulating or replacing faces, voices, and actions in videos. While deepfake technology offers innovative applications across various … …Journal of Computer Science, Vol. 22, Issue 1 · 17 Feb 2026 · 4,861 accessesView PDFCite
Research ArticleOpen accessIn the abstractInvestigating the Effects of Some Key Psychological and Behavioral Theories Across a Spectrum of Research DisciplinesFelix Kabwe, Jackson PhiriThis study examines key psychological and behavioral theories to understand their impact on individual learning, decision-making, and behavior across various contexts. The study addresses the need for deeper insights into how these frameworks shape human behavior and their applications in diverse research disciplines. The frameworks explored include the Technology Acceptance Model (TAM), which forecasts technology adoption through constructs like perceived … …Current Research in Psychology, Vol. 11, Issue 1 · 3 Jan 2025 · 9,248 accessesView PDFCite
Research ArticleOpen accessIn the abstractCulture and the Changing Food Consumption Among the Malay Middle ClassKartini Aboo Talib, Zaireeni Azmi, Hanim Ismail, Nurul Asmaa RamliThis article examines the consumption of foods among the middle-class Malays in Malaysia and the progress of food products that have been constructed to meet the halal logo and certification. This article challenges the standard view of the Malay middle class, predominantly Muslim that they are traditional and hesitant to accept changes in food consumption due to religion and culture. … …Journal of Social Sciences, Vol. 18, Issue 1 · 2 Mar 2022 · 8,078 accessesView PDFCite
Research ArticleOpen accessIn the abstractUrban Renewal through Sustainable Development: A Case Study in IranS. Hessam Miri, S. Behnam Miri, Mohammad Rasoul MaghsoudiDecayed urban areas, especially those located in the city center, are one of the major problems of cities. These areas, which known as the main nucleus of cities at the time of their emergence, have lost their previous prosperity and importance due to several reasons such as the deterioration of their properties, the immigration of their original residents and the … …American Journal of Engineering and Applied Sciences, Vol. 13, Issue 1 · 9 Jan 2020 · 8,377 accessesView PDFCite
Research ArticleOpen accessIn the abstractMarketing your Business School on Social Media: Analyzing Social Media Content for Adopting the Right StrategiesVikram Kumar, Ramakrishnan RamanMany Indian Business Schools and higher educational institutions have realized the importance of social media and the interactions in the social media platforms for branding their institution. Higher education institutions, specifically Indian Business Schools (B Schools) have been using the social media as a platform to connect to the prospective students, employers and alumni. With growing competition it has become … …Journal of Computer Science, Vol. 15, Issue 9 · 6 Sep 2019 · 8,553 accessesView PDFCite
Research ArticleOpen accessIn the abstractIdentity and Attitude: Eternal Conflict or Harmonious CoexistenceNaseem HallajowIdentity and attitude are traditionally viewed as belonging to two contradictory schools of thought where identity is viewed as a social construct while attitude is viewed as solely cognitive. Few researchers have tried to challenge this argument and these two notions are usually studied in isolation of one another. This article argues that these two concepts are not as contradictory … …Journal of Social Sciences, Vol. 14, Issue 1 · 27 Jan 2018 · 8,953 accessesView PDFCite