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15 results for “Social Consumers”

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Research ArticleOpen accessEvery word in the titleModeling of Observer-Based Social Media Marketing for Saudi Arabia ConsumersMahmoud Alblowi, Omar Aloufi, Najmah Fallatah et al.Global change has been significantly amplified by the Internet's swift development of technology. The emergence of social media has marked a significant improvement in communication and information availability. Therefore, the social media marketing industry is a significant area used to advertise a wide range of products. In the Kingdom of Saudi Arabia (KSA), social media platforms have been widely used … …Journal of Computer Science, Vol. 19, Issue 7 · 11 Jun 2023 · 5,814 accessesView PDFCite
Research ArticleOpen accessIn the abstractAn Application of the UTAUT Model to Investigate User Acceptance of Facial Recognition Technology in Mobile Banking: A Case Study from ThailandKriangsak Chanthinok, Radyan Dananjoyo, Palan JantarajaturapathThis research examines the determinants affecting consumers' willingness to embrace facial recognition technology for mobile payments in Thailand. Utilizing the Unified Theory of Acceptance and Use of Technology (UTAUT), the study incorporates eight fundamental constructs: Performance expectancy, effort expectancy, social influence, facilitating conditions, perceived ease of use, perceived usefulness, attitude toward use, and intention to utilize facial recognition. Furthermore, demographic … …Journal of Computer Science, Vol. 22, Issue 4 · 16 Apr 2026 · 1,629 accessesView PDFCite
Research ArticleOpen accessIn the abstractOptimized Feature Selection Approach for Semi-Supervised Sentiment Analysis of E-Commerce FeedbackAlok Kumar Jena, Kakita Murali Gopal et al.In this globalized world, people prefer to buy products online without any hesitation. Usually, to acquire the quality of the product or brand, they examine the product’s reviews, which is a tedious job to do manually. The wide use of social media also encourages the users, to keep their views on the product in a global platform. By using machine … …Journal of Computer Science, Vol. 21, Issue 2 · 16 Jan 2025 · 6,179 accessesView PDFCite
Research ArticleOpen accessIn the abstractThe Impact of Artificial Intelligence on Social Media ContentElsir Ali Saad Mohamed, Murtada Elbashir Osman, Badur Algasim MohamedArtificial Intelligence (AI) has become a powerful tool for creating and managing social media content. Social media platforms have integrated AI technology into their algorithms to optimize the user experience. However, the impact of AI on social media is a topic of debate. This research aims to explore the effects of AI and its implications for content creators and consumers. … …Journal of Social Sciences, Vol. 20, Issue 1 · 22 Apr 2024 · 39,784 accessesView PDFCite
Research ArticleOpen accessIn the abstractAnalysing Domain-Specific Sentiments in Healthcare: SentiWordNet Adjusted Vader Sentiment Analysis (SAVSA)Thambusamy Velmurugan, Sridevi Perumal ChokkalingamSentiment analysis, the process of understanding people's emotions and opinions in the digital age, holds significant importance for both content creators and consumers in the era of abundant online content. However, accurately gauging sentiment can be challenging, particularly when individuals employ specialized language and online shorthand. This research work presents a novel approach to sentiment analysis known as SentiWordNet Adjusted … …Journal of Computer Science, Vol. 20, Issue 3 · 16 Jan 2024 · 5,939 accessesView PDFCite
Research ArticleOpen accessIn the abstractImproving Social Responsibility of Intelligent Engineering under COVID-19Weiwei Zhao, Zhou Jiang, Xia Liu et al.Since 2019, COVID-19 has seriously affected many industries of the economy. It is a major emergency risk event, which has caused a huge impact on all kinds of projects implemented by engineering enterprises. Nowadays, more and more engineering have introduced ecological concepts and achieved remarkable results in the fields of energy conservation, environmental protection, and renewable energy utilization. In the … …American Journal of Biochemistry and Biotechnology, Vol. 18, Issue 2 · 13 May 2022 · 6,043 accessesView PDFCite
Research ArticleOpen accessIn the abstractMarketing Management of Sustainable Development of Territories in RussiaIrina Skorobogatykh, Daria Malova, Zhanna Musatova, Ekaterina AgalarovaOver recent years a characteristic feature of many countries has been the soaring importance of certain territories both at the national and international levels. A region is considered of primary level when the national economic system evolves. At the regional level, development and management of a territory is perceived from the perspective of target groups of its consumers-residents, businesses, investors, … …American Journal of Applied Sciences, Vol. 13, Issue 2 · 2 Feb 2016 · 7,311 accessesView PDFCite
Research ArticleOpen accessIn the abstractLife Cycle Flow (LCF) Application to Evaluate the Real Estate Investment in Residential Buildings with Tax Benefit Incentives in Cases of Positive ExternalitiesMattia Iotti, Giuseppe BonazziInvesting in the main home is an important form of investment for families and represented one of the main family assets in Italy in the second half of the 20th century. The evaluation of the convenience of the house purchase needs to consider that technologies in construction have undergone a rapid change in recent times that proposes an approach to … …American Journal of Environmental Sciences, Vol. 11, Issue 5 · 28 Sep 2015 · 7,309 accessesView PDFCite
EditorialOpen accessIn the abstractWearable Technology: A New Era of Gadgetry InnovationHaider KhaleelToday, wearable technology comes in a wide variety of forms, from wrist and arm bands to eyewear, footwear and smart textiles. The number of wearable electronic devices available in today’s electronics market including smart watches, activity trackers, helmets and smart clothing seems to grow substantially. In fact, this technology is recognized as one of the hottest trends and one of … …American Journal of Engineering and Applied Sciences, Vol. 7, Issue 4 · 18 Apr 2015 · 7,477 accessesView PDFCite
Research ArticleOpen accessIn the abstractCONSUMERS’ PERCEIVED RISK AND ITS EFFECT ON ADOPTION OF ONLINE BANKING SERVICESFereshteh Farzianpour, Mahsa Pishdar, Masoumeh Danesh Shakib, Mohammad Reza Seyyed Hashemi TolounAlthough online banking services have gained a lot of attention, many consumers are still not willing to use them. Since online banking services can be a competitive advantage for banks, it is useful to know the core factors affecting the use of online banking services. This study sheds light on different aspects of consumers’ perceived risk to analyses the influence … …American Journal of Applied Sciences, Vol. 11, Issue 1 · 23 Nov 2013 · 8,362 accessesView PDFCite