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Research ArticleOpen accessPhrase in the titleA Multinomial Logit Based Evaluation of the Behavior of the Life Insureds in RomaniaCristian Dragos, Simona DragosThe Romanian life insurance market is in full expansion. There exists competition between insurance companies as well as between different products of the same company. In this article we describe a study using data that we collected from clients of a Romanian insurance company. We have observed two types of variables: attributes of the insurance products (e.g., profitability, risk), as … …American Journal of Applied Sciences, Vol. 6, Issue 1 · 31 Jan 2009 · 7,753 accessesView PDF Cite

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