6 articles for “Willingness to Consume”

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Research ArticleOpen accessIn the keywordsDeterminants of Sicilian Wine Consumption: Evidence from a Binary Response ModelFrancesco Caracciolo, Giuseppe Di Vita, Maurizio Lanfranchi, Mario D’AmicoThe growing importance of Sicilian wines in the Italian market provides the context in which this paper is set. This study presents the results of a recent survey on Sicilian wine consumption in Italy. By means of a binary response model, this paper evaluates the main determinants (demographic profile, preference and attitudes) that influence Italian consumers' preferences for Sicilian wines. … …American Journal of Applied Sciences, Vol. 12, Issue 11 · 5 Nov 2015 · 6,896 accessesView PDF Cite

Research ArticleOpen accessIn the abstractInfluence of E-Service Quality Dimensions on Repurchase Intention for Digital Products: The Role of Satisfaction and Trust Among Young Consumers in Chattogram City, BangladeshMohammad Toufiqur Rahman, Ashfia Khan Ema, Muhammad Abdul AhadThis study aims to analyze the digital product marketplace in Chattogram, Bangladesh by investigating the influence of e-service quality dimensions, namely reliability, responsiveness, security, and convenience, on mobile-first young consumers' satisfaction, trust, and repurchase intention. Using repurchase intention as a primary indicator of digital loyalty, the study contributes to existing literature by considering theories such as the Expectancy-Confirmation Theory, Relationship … …Journal of Computer Science, Vol. 22, Issue 8 · 18 Aug 2026 · 1,642 accessesView PDF Cite

Research ArticleOpen accessIn the abstractAn Application of the UTAUT Model to Investigate User Acceptance of Facial Recognition Technology in Mobile Banking: A Case Study from ThailandKriangsak Chanthinok, Radyan Dananjoyo, Palan JantarajaturapathThis research examines the determinants affecting consumers' willingness to embrace facial recognition technology for mobile payments in Thailand. Utilizing the Unified Theory of Acceptance and Use of Technology (UTAUT), the study incorporates eight fundamental constructs: Performance expectancy, effort expectancy, social influence, facilitating conditions, perceived ease of use, perceived usefulness, attitude toward use, and intention to utilize facial recognition. Furthermore, demographic … …Journal of Computer Science, Vol. 22, Issue 4 · 16 Apr 2026 · 1,629 accessesView PDF Cite

Research ArticleOpen accessIn the abstractCONSUMERS’ PERCEIVED RISK AND ITS EFFECT ON ADOPTION OF ONLINE BANKING SERVICESFereshteh Farzianpour, Mahsa Pishdar, Masoumeh Danesh Shakib, Mohammad Reza Seyyed Hashemi TolounAlthough online banking services have gained a lot of attention, many consumers are still not willing to use them. Since online banking services can be a competitive advantage for banks, it is useful to know the core factors affecting the use of online banking services. This study sheds light on different aspects of consumers’ perceived risk to analyses the influence … …American Journal of Applied Sciences, Vol. 11, Issue 1 · 23 Nov 2013 · 8,362 accessesView PDF Cite

Research ArticleOpen accessIn the abstractPower Outage, Business Continuity and Businesses' Choices of Power Outage Mitigation MeasuresAli Asgary, Yeganeh Mousavi-JahromiProblem statement: Power outage has been mentioned as one of the most experienced and perceived risks by various types of businesses and organizations. Thus, reducing the impacts of power outage has become a key agenda in business continuity planning. Back-up or stand-by generators are among the most well known measures taken by power consumers to tackle the power outage problem. … …American Journal of Economics and Business Administration, Vol. 3, Issue 2 · 8 Apr 2011 · 7,678 accessesView PDF Cite

Research ArticleOpen accessIn the abstractImpact Analysis of Irrigation Projects: an Application of Contingent Valuation MethodAnastasios MichailidisWater supply in rural and urban areas is an issue of primary concern, especially in developing countries. The objective of this study is to estimate some socioeconomic and environmental values of three irrigation lakes, constructed at Panagitsa village (Region of Central Macedonia, Prefecture of Pella). The study area is characterized, especially during the summer session, of limited water supply for … …American Journal of Agricultural and Biological Sciences, Vol. 1, Issue 1 · 31 Mar 2006 · 7,815 accessesView PDF Cite