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11 articles for “Purchase decision”
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Research ArticleOpen accessPhrase in the titleConsumers' Perceived Quality, Perceived Value and Perceived Risk Towards Purchase Decision on AutomobileChoy Johnn Yee, Ng Cheng SanProblem statement: As the level of competition keep on increasing in Malaysia automobile market, it is essential for every automobile producer companies to understand customer insight in order to further increase their share of wallet. Thus, they need to understand what factors might influence their customers’ decision in purchasing an automobile. Therefore, the objectives of this research is to study … …American Journal of Economics and Business Administration, Vol. 3, Issue 1 · 7 Jan 2011 · 19,925 accessesView PDFCite
Research ArticleOpen accessIn the abstractMicro-Retargeted Advertising and Online Shoppers' Motivation in NigeriaJoseph Wilson, Yusuf Mu'azu, Fredrick WilsonOnline shopping is increasingly gaining popularity worldwide, as the experience is perceived not only to replicate but sometimes exceed that of traditional retail. The rapid transformation of the e-commerce sector compels online stores to adopt innovative strategies to attract and retain customers, enhance service delivery, increase product visibility, and remain competitive. The integration of big data and artificial intelligence has … …Journal of Social Sciences, Vol. 21, Issue 1 · 15 Aug 2025 · 5,437 accessesView PDFCite
Research ArticleOpen accessIn the abstractSentence Classification Using Attention Model for E-Commerce Product ReviewNagendra N, Chandra JThe importance of aspect extraction in text classification, particularly in the e-commerce sector. E-commerce platforms generate vast amounts of textual data, such as comments, product descriptions, and customer reviews, which contain valuable information about various aspects of products or services. Aspect extraction involves identifying and classifying individual traits or aspects mentioned in textual reviews to understand customer opinions, improve products, … …Journal of Computer Science, Vol. 20, Issue 5 · 28 Feb 2024 · 5,855 accessesView PDFCite
Research ArticleOpen accessIn the abstractIraqi Stock Market Prediction using Proposed Model of Convolution Neural NetworkSama Hayder Abdulhussein, Nashaat Jasim Al-Anber, Hayfaa Abdulzahra AteeThe stock market, sometimes known as the share market, is a marketplace for stock sellers and buyers. A stock exchange is defined as a mechanism through which stockbrokers can purchase and sell shares, bonds, and other assets. Many businesses, regardless of their industries or domains, make their shares or stocks available on the stock exchange. For value investors, predicting the … …Journal of Computer Science, Vol. 18, Issue 5 · 23 May 2022 · 6,530 accessesView PDFCite
Research ArticleOpen accessIn the abstractWarranty Cost Models using Accelerated Life Tests on Dagum DistributionEman A. El-Dessouky NassefWarranty one of the main factors which effect on the decision to purchase any product whether it is non repairable or repairable, therefore, in market the manufacturers can compete by using warranty service. The cost of warranty are wanted to predict which are mirrored on the price and profitability of products. To achieve this goal, the research is concerned with … …Journal of Mathematics and Statistics, Vol. 16, Issue 1 · 3 Aug 2020 · 6,188 accessesView PDFCite
Research ArticleOpen accessIn the abstractRealizing the Impact of Cognitive Dissonance in Predicting Consumer BehaviourAkhilesh Chandra Pandey, Mohit JamwalConsumer psychology has always been the centre of concern for the marketers from the old time and understanding the underlying aspects leads to effective decision making. The present study elicits the concept of post purchase cognitive dissonance in the consumers and embraces its implications in studying the consumer behaviour. A survey was conducted and well framed questionnaire was constructed covering … …Journal of Social Sciences, Vol. 12, Issue 1 · 1 Nov 2015 · 9,134 accessesView PDFCite
Research ArticleOpen accessIn the abstractA Study about Impact of Customer Characteristics on Online Purchase Behavior in Indian ContextUpasana Kanchan, Naveen KumarThe recent growth of e-commerce and the consumer’s increasing interest in purchasing over the net have significantly changed the landscape of Indian retail market. Today customers are inclined to accept the changes and keep their eyes on the benefits they can obtain from online retailers. The recent example of changing consumer purchase pattern is the flipkart’s ‘Big Billion day’ Sale. … …American Journal of Economics and Business Administration, Vol. 7, Issue 3 · 7 Oct 2015 · 8,393 accessesView PDFCite
Research ArticleOpen accessIn the abstractSOUND AND VIBRATION CONSIDERATIONS OF SOME MATERIALS FOR AUTOMOTIVE ENGINEERING APPLICATIONSMohammad Al-Zubi, Emmanuel Ayorinde, Nabeel Alshabatat et al.Vibration and noise amelioration in and across several components and modules of the automotive, such as the panels, doors, engine covers, seats and others, is extremely important. NVH performance has been recognized as a critical factor in the purchase decisions of many buyers. This study examines the vibro-acoustic characteristics of some monolithic and composite materials and some generally periodic material … …American Journal of Applied Sciences, Vol. 11, Issue 10 · 2 Dec 2014 · 6,485 accessesView PDFCite
Research ArticleOpen accessIn the abstractFUZZY SIMPLE ADDITIVE WEIGHTING BASED, DECISION SUPPORT SYSTEM APPLICATION FOR ALTERNATIVE CONFUSION REDUCTION STRATEGY IN SMARTPHONE PURCHASESRobertus Nugroho Perwiro Atmojo, Anindito, Bens Pardamean et al.Consumer confusion is a phenomena when the consumer experiencing several confusion problems when she/he should to purchase products/services. Usually, consumer will do a strategy to coping the confusion, that strategy is known as Confusion Reduction Strategy. The conventional ways usually taken by the consumer to reduce the confusion are, such as: Asking for product recommendation to close relatives, seeking for … …American Journal of Applied Sciences, Vol. 11, Issue 4 · 8 Feb 2014 · 7,588 accessesView PDFCite
Research ArticleOpen accessIn the abstractConstrained Probabilistic Economic Order Quantity Model under Varying Order Cost and Zero Lead Time Via Geometric ProgrammingKotb Abd-El-Hamid Mahmoud Kotb, Huda Mohamed Hamid Al-ShanbariProblem statement: In this study, we provide a simple method to determine the inventory policy of probabilistic single-item Economic Order Quantity (EOQ) model, that has varying order cost and zero lead time. The model is restricted to the expected holding cost and the expected available limited storage space. Approach: The annual expected total cost is composed of three components (expected … …Journal of Mathematics and Statistics, Vol. 7, Issue 4 · 3 Nov 2011 · 7,612 accessesView PDFCite