Search | Science Publications

Research ArticleOpen accessIn the keywordsUsing Expert Evaluation to Assess the Implementation of Persuasive Design in e-CommerceAmjad Al-mutairi, Majed AlshamariIt has been argued that the use of persuasive design in e-commerce applications has a positive impact on user behavior and on converting browsers into buyers. Effective e-commerce applications successfully gain customers’ trust. Thus, it is important for designers to know how to apply and embed persuasive design models in e-commerce applications. This study aimed to assess the extent to … …Journal of Computer Science, Vol. 16, Issue 10 · 18 Oct 2020 · 6,691 accessesView PDF Cite

1 result for “Persuasive Systems Design (PSD) Model”