Research ArticleOpen accessIn the author namesDeveloping an Effective Churn Prediction Model for Telecommunications: Enhancing Customer Retention through Advanced Machine Learning TechniquesAshu Goyal, Anuj Gupta, Sharad Kumar et al.Customer churn poses a significant challenge for the telecommunications sector, resulting in substantial revenue losses and increased customer acquisition costs. This research creates an efficient churn prediction model that combines state-of-the-art machine learning with ensemble learning to maximize customer retention. With the IBM Telco Customer Churn dataset, several baseline models, including Gradient Boosting, AdaBoost, Logistic Regression, Random Forest, and Support … …Journal of Computer Science, Vol. 22, Issue 1 · 3 Feb 2026 · 3,164 accessesView PDFCite