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132 articles for “consumers”
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Research ArticleOpen accessIn the abstractAn Application of the UTAUT Model to Investigate User Acceptance of Facial Recognition Technology in Mobile Banking: A Case Study from ThailandKriangsak Chanthinok, Radyan Dananjoyo, Palan JantarajaturapathThis research examines the determinants affecting consumers' willingness to embrace facial recognition technology for mobile payments in Thailand. Utilizing the Unified Theory of Acceptance and Use of Technology (UTAUT), the study incorporates eight fundamental constructs: Performance expectancy, effort expectancy, social influence, facilitating conditions, perceived ease of use, perceived usefulness, attitude toward use, and intention to utilize facial recognition. Furthermore, demographic … …Journal of Computer Science, Vol. 22, Issue 4 · 16 Apr 2026 · 1,636 accessesView PDFCite
Review ArticleOpen accessIn the abstractEvaluation of the Factors Contributing to Broiler Meat and Functional Quality a Systemic ReviewHlulani Ndlovu, Karen Munhuweyi, Fhulufhelo Vincent Ramukhithi et al.In South Africa, the poultry sector is industry is essential because it promotes equitable, sustainable economic growth and employment creation. Chicken meat is often preferred for further processing, especially in regions where pork consumption is limited due to cultural or dietary reasons. Literature databases such as Web of Science and Scopus databases while the Google search engine from 1982-2024 were … …American Journal of Animal and Veterinary Sciences, Vol. 20, Issue 4 · 26 Jan 2026 · 2,337 accessesView PDFCite
Research ArticleOpen accessIn the abstractEffects Of Ultra-High Pressure and Thermal Treatment on Quality Characteristics of Prepared Mackerel Fish BallsBiaoshi Wang, Xiaojun Hu, Jingqiu Ma, Ying XuSafe and high-quality prepared foods are increasingly preferred by consumers. This study investigates how ultra-high pressure (UHP) and thermal treatment affect the quality characteristics of prepared mackerel fish balls for surimi product manufacturing. Prepared mackerel fish balls were subjected to UHP treatment at 250 or 350 MPa (10 min) and thermal processing (121°C for 13 or 15 min) to establish … …American Journal of Biochemistry and Biotechnology, Vol. 21, Issue 3 · 6 Jan 2026 · 2,239 accessesView PDFCite
Research ArticleOpen accessIn the abstractLeveraging Computational Models to Analyze the Impact of Co-Branding on Brand Equity and Consumer Loyalty Across GenerationsYana Erlyana, Lim Jing YiThis study examines the effect of co-branding on brand equity and consumer loyalty in the Indonesian cosmetics sector, specifically analyzing the partnership between Mizzu, a cosmetics brand, and Khong Guan, a food brand, on the dimensions of brand experience sensory, emotional, behavioral, and intellectual and its subsequent implications for brand equity components, such as brand awareness, perceived quality, and brand … …Journal of Computer Science, Vol. 21, Issue 7 · 11 Jul 2025 · 4,006 accessesView PDFCite
Research ArticleOpen accessIn the abstractDiverse Trajectory on Consumer’s Product Feedback Analysis by Confidence IntervalVithya Ganesan, Kirubakaran Namaskaram, Viriyala Sri Anima Padmini et al.The current investigation addresses the possibilities and limitations of the sentiment analysis of consumer remarks in the context of economic needs. It makes it easier for businesses to comprehend how the public's opinion shapes their abilities to satisfy clientele. Sentiment analysis concerns the assessment and interpretation of various forms of evaluation, such as product ratings, reviewer responses, and question-and-answer sessions. … …Journal of Computer Science, Vol. 21, Issue 5 · 28 Apr 2025 · 5,154 accessesView PDFCite
Research ArticleOpen accessIn the abstractOptimized Feature Selection Approach for Semi-Supervised Sentiment Analysis of E-Commerce FeedbackAlok Kumar Jena, Kakita Murali Gopal et al.In this globalized world, people prefer to buy products online without any hesitation. Usually, to acquire the quality of the product or brand, they examine the product’s reviews, which is a tedious job to do manually. The wide use of social media also encourages the users, to keep their views on the product in a global platform. By using machine … …Journal of Computer Science, Vol. 21, Issue 2 · 16 Jan 2025 · 6,185 accessesView PDFCite
Research ArticleOpen accessIn the abstractA Privacy Protected Platform to Aggrandize Micro-BusinessKaniz Fatema, M.M. Mahbubul SyeedThis paper presents a platform, which will provide both the micro-businesses and its consumers a common ground to maximize their interests and benefits and in turn better contribute to the economy. This research work offers a comprehensive study on the micro businesses to portray their contributions and needs for expansion. The research then designs a conceptual platform to host, promote … …Journal of Computer Science, Vol. 15, Issue 11 · 9 Nov 2019 · 7,599 accessesView PDFCite
Research ArticleOpen accessIn the abstractFactors Affecting the Selection of B2C E-Commerce Website in Vietnam: A Fuzzy AHP AnalysisQuang Hung Do, Duong Quang Khanh, Nguyen Thai SonThe burgeoning B2C e-commerce landscape in Vietnam necessitates a deeper understanding of customer selection criteria to ensure sustained satisfaction and trust. This study addresses this gap by employing a Fuzzy Analytic Hierarchy Process (FAHP) to evaluate B2C e-commerce platforms in Vietnam. The FAHP facilitates the identification of critical factors and sub-factors influencing online customer satisfaction and website selection. We leverage … …Journal of Computer Science, Vol. 21, Issue 1 · 24 Dec 2024 · 5,240 accessesView PDFCite
Research ArticleOpen accessIn the abstractEffect of three Cutting Ways on the Quality of Fresh-Cut Green Pepper During Room Temperature StorageYue Yang, Shuai Han, Huitao Gao, Hongfang CaiFresh-cut (FC) pepper is favored by consumers all over the world for its convenience, freshness and nutritional value. Previous studies have mostly focused on the influence of preservation approaches on microorganism and quality control of fresh-cut green peppers. Yet, there have been few studies on how the cutting ways affect the quality and antioxidant ability of FC green peppers during … …American Journal of Biochemistry and Biotechnology, Vol. 20, Issue 3 · 22 Aug 2024 · 4,796 accessesView PDFCite
Research ArticleOpen accessIn the abstractDesign and Construction of a Smart Meter with Embedded Web PortalDavid Mike-Ewewie, Ayodele Ifijeh, Victoria Oguntosin et al.The absence of the necessary infrastructure to make an accurate and precise collection of data when compared to the first-world countries in the power industry is great. Due to that, the need for the deployment of smart meters has increased in order to offer consumers and customers awareness of their electricity usage, helping them lower their total energy footprint. In … …Journal of Computer Science, Vol. 20, Issue 8 · 14 Jun 2024 · 5,279 accessesView PDFCite