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American Journal of Economics and Business Administration

ISSN 1945-5488 (print)eISSN 1945-5496 (online) Open access
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Research Article · Open access · Published 28 March 2016

The Importance of Product Innovation in Driving Brand Success: An Empirical Study on Automotive Industry

Jalal Hanaysha
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Citing articles (4)

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  1. doi:10.11648/j.ipa.20250902.12Found 24 December 2025
  2. doi:10.1108/ejim-08-2024-0895Found 28 September 2025
  3. doi:10.20525/ijrbs.v12i4.2626Found 19 June 2023
  4. doi:10.1007/978-3-658-39568-1_9Found 30 March 2023