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Author

Wan A.W. Rozali

1 article in our journals

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Research ArticleOpen accessHuman Computer Interaction Approach in Developing Customer Relationship ManagementMohd H.N.M. Nasir, Mustaffa Kamal, Wan A.W. RozaliProblem statement: Many published studies have found that more than 50% of Customer Relationship Management (CRM) system implementations have failed due to the failure of system usability and does not fulfilled user expectation. This study presented the issues that contributed to the failures of CRM system and proposed a prototype of CRM system developed using Human Computer Interaction approaches in … …Journal of Computer Science, Vol. 4, Issue 7 · 31 Jul 2008 · 7,140 accessesView PDFCite