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Author

Rosmini Omar

Universiti Teknologi Malaysia, Malaysia
1 article in our journals

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Research ArticleOpen accessEmbracing Green Technology Innovation Through Strategic Human Resource Management: A Case of an Automotive CompanyReihaneh Montazeri Shatouri, Rosmini Omar, Kunio Igusa, de São Pedro Filho FlávioWhat makes a technological innovation successful for an industry? This study examines how green technology innovation is impacted by strategic management of the human resource in firms. The value of this study lies in its intention to explain the needs to effectively blend people matters first before endeavouring technologies. We focus on Malaysia’s leading automobile manufacturer, Proton which currently embarks … …American Journal of Economics and Business Administration, Vol. 5, Issue 2 · 10 Dec 2013 · 8,037 accessesView PDFCite