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121 articles for “Eye”

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Research ArticleOpen accessEvery word in the titleA Non-Intrusive Experiment to Examine the Visual Attention Data on Exposure to a Brand Using Eye TrackingSurya Bahadur Thapa, Prasun Gahlot, Komal Suryavanshi et al.The objective of this study is to understand the influence of articulation on sports sponsorship posters of a sporting event. An eye tracking experiment was conducted to examine the visual attention data on exposure to the sponsor’s brand while viewing an advertisement poster. The respondents were asked to fill out a questionnaire based on what they could recall while viewing … …Journal of Computer Science, Vol. 19, Issue 3 · 28 Feb 2023 · 5,908 accessesView PDFCite
Research ArticleOpen accessEvery word in the titleGender Classification from Face and Eyes Images Using Deep Learning AlgorithmZahraa Salam Abu Ghrban, Nidhal Khdhair EL AbbadiGender classification provides additional information about the individual’s identity, which is crucial in surveillance, smart interface, and smart advertising, it is a very important aspect of face analysis that has piqued the interest of researchers in areas such as demographic information collection, surveillance, human-computer interaction, marketing intelligence, security, etc. Usually, facial images are used to extract features for classification. This … …Journal of Computer Science, Vol. 19, Issue 3 · 24 Feb 2023 · 6,937 accessesView PDFCite
Research ArticleOpen accessEvery word in the titleEffect of Timing Sequence of Brand Promotion in an Online Video-an Eye-Tracking StudyPrasun Gahlot, Surya Bahadur Thapa, Komal Suryavanshi et al.Embedded marketing in online videos has become a popular form of advertising. This study aims to examine the impact of visual attention due to different sequences of product placement by content creators in their videos on brand name, product name, and brand awareness. An experimental study was conducted to investigate the effect on the viewer's attention while viewing a video … …Journal of Computer Science, Vol. 19, Issue 1 · 7 Jan 2023 · 6,195 accessesView PDFCite
Review ArticleOpen accessEvery word in the titleThe Use of Eye Tracking in Assessing Visual AttentionAyiei AyieiIn aviation, procedural errors persist despite pilots having the correct knowledge and ability to perform particular flight tasks. These errors can be attributed to diagnostic errors, inaccurate situational assessment and poor hazard awareness. Eye tracking has emerged as a technology that can be used to monitor pilot performance and provide insights into attentional distribution and the underlying decisional processes. The … …Journal of Aircraft and Spacecraft Technology, Vol. 4, Issue 1 · 4 Sep 2020 · 7,424 accessesView PDFCite
Research ArticleOpen accessEvery word in the titleDifferent Eye Physiology of Mud Crab (Scylla Serrata) in Different Life Stage Found in Semarang Territorial WatersAristi Dian Purnama Fitri, Herry Boesono, Agus Sabdono, Fahresa NugraheniMud crabs use their eyes function to guide their movement activities i.e., to avoid predator and to support their environment orientation. In tropical environment such as Indonesia, mud crabs live in mangrove area as their habitat. To support their visual acuity, mud crabs depend on the number of con sell as photoreceptor and carapace width. The purpose of this study … …American Journal of Animal and Veterinary Sciences, Vol. 13, Issue 1 · 27 Jan 2018 · 8,809 accessesView PDFCite
Review ArticleOpen accessEvery word in the titleThe Progress of BMP4 on the Role of Ocular Development and Eye DiseasesLiang Jiaming, Wang Qian, Liu Xiaohe et al.Bone morphogenetic protein belongs to the transforming growth factor beta superfamily, is a unique ectopic cartilage and bone inducing activity of acidic protein. As one of the members of BMPs family, the formation and development of BMP4 in many organizations. In ocular tissue, BMP4 not only promotes the differentiation and development of different eye cells, but also plays an important … …American Journal of Biochemistry and Biotechnology, Vol. 13, Issue 2 · 5 Apr 2017 · 7,686 accessesView PDFCite
Research ArticleOpen accessEvery word in the titleEVALUATION OF ASEAN MENTAL MODELS PATTERN OF WEB USER-CENTERED INTERFACE DESIGN USING EYE-TRACKING TECHNOLOGYAslina Baharum, Azizah JaafarThis study utilised eye-tracking technology to evaluate the results from the ASEAN mental model pattern of web object locations in a web user-centered interface design. Two experts and four volunteers participated in an eye-tracking experiment. The selected web object locations led to fewer fixations and participants found the target web objects faster. The eye-tracking data showed that users have clear … …Journal of Computer Science, Vol. 10, Issue 12 · 26 Dec 2014 · 8,532 accessesView PDFCite
Research ArticleOpen accessEvery word in the titleEye Detection Using Composite Cross-CorrelationKutiba Nanaa, Mohamed Rizon, Mohd Nordin Abd Rahman et al.This study presents a new eye detection method depending on composite template matching for facial images. The objective of this study is to utilize template match method to detect the eyes from given images and to improve this method to obtain higher rate of detection. The idea of our method is to integrate cross correlations of various eye templates. Thus, … …American Journal of Applied Sciences, Vol. 10, Issue 11 · 3 Oct 2013 · 6,890 accessesView PDFCite
Research ArticleOpen accessEvery word in the titleAn Appearance based Method for Eye Gaze TrackingS. V. Sheela, P. A. VijayaProblem statement: Gaze estimation systems compute the direction of eye gaze based on observed eye movements. The need for gaze-contingent applications is the basis of the current research work. The gaze pointing systems is a substitute for the existing input devices. Approach: The gaze tracking methods are either feature based or appearance based. In this study, an appearance based approach … …Journal of Computer Science, Vol. 7, Issue 8 · 15 Jul 2011 · 6,580 accessesView PDFCite
Research ArticleOpen accessEvery word in the titleAn "Expert System" For Stereoscopic 3D Visualization (with out the Application of Conventional Attachments to the Eyes) of Computer Acquired and Computer Generated StereopairsN. Sandya Rani, V. Vaithya NathanProblem statement: Though stereoscopic 3D visualization technology has made considerable progress, it was always associated with eye attachments, like wearing color glasses, wearing Polaroid glasses, using timed shutters. Approach: This has considerably retarded the popularity of 3D visualization technology. Though there are discrete references in the literature for developing stereoscopic 3D visualization without application of glasses, these methods involve transferring … …Journal of Computer Science, Vol. 5, Issue 12 · 31 Dec 2009 · 6,902 accessesView PDFCite